Simple website design focuses on a visitor experiences your company’s website. By creating a goal oriented website you will get your visitors to the information they want quickly and easily.

Listed below is a short list of simple fixes to increase the clarity and ease of use for your company’s website.

• Gather only task critical information. Asking for information that you don’t immediately need, even if the fields are optional, will make the form look at a long and decrease completion rates.
• Don’t ask for information that won’t use. Example: Fax numbers – Seriously, when was the last time you actually faxed anything?
• Use bullet points to clarify information and facilitate the visitors’ inclination to scan.
• Create clear and understandable links – leave the marketing fluff at home.
• Simplify your checkout process. Your visitors have close to a decade of online experience they don’t need an explanation of how to pay online.